Bryan West has been appointed as the Sales Manager at Abelana Game Reserve, bringing almost 30 years of experience working with some of the biggest names in the safari sector. He most recently headed up the sales, marketing and reservations team at the Karongwe Portfolio, but began his career with reservations positions at Orient Express and &Beyond  before becoming Sales and Marketing Director for Exeter Game Lodges. From there Bryan moved to Inzalo Thornybush Collection) as Sales Manager for Thornybush Game Reserve. He left Thornybush in 2006 to join Tusker Tours, in which he was a shareholder as well as Sales and Marketing Director.

In 2008 Bryan left Tusker Tours and started his own tour operation – Epic African Journeys – which he ran until 2011, joining Uniglobe Nozulu Travel as its New Business Development Manager before taking up his position at Karongwe in 2012.

“Having known Bryan for many years I am excited about his involvement in the Abelana Game Reserve project,” says MTH Lodge Holdings and Abelana CEO Ian Beauchamp. “He is committed to adding value to the Abelana brand and has an excellent reputation in the tourism industry. ” Bryan is impressed by the potential Abelana offers. “I’ve been fortunate enough to experience and contribute to a diverse range of brands in my career, working in many different positions from reservations to sales and marketing. I’ve been a part owner of a tour operation and a sole proprietor, so I have a broad understanding of this industry,” he says. “Now I have the chance to contribute meaningfully to a brand-new product that has incredible credentials and unlimited potential, so these are very exciting times and I’m delighted to be working with the Abelana team,” he adds. “Abelana Game Reserve reminds me of Botswana and South Africa combined, with stunning river frontage, massive baobabs, superb levels of accommodation together with great walking safaris and game drives. More importantly, Ian and his team are formidable industry players, and it is people who make lodges, not just bricks and mortar. I am looking forward to what the future holds.”

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